Project on Wipro Essay

PROJECT REPORT ON SERVICES OFFERED BY WIPRO LTD. SUBMITTED IN THE PARTIAL FULLFILMENT FOR THE AWARD OF THE DEGREE OF BACHELOR OF BUSINESS ADMINISTRATION 2008-2011 UNDER THE GUIDANCE OF Mr. JATIN VAID FACULTY, MAIMS SUBMITTED BY: BHUWAN GUPTA Roll No. :9311 Batch No. –BBA 3rd Semester (2nd Shift) Maharaja Agrasen Institute Of Management Studies Affiliated to Guru Gobind Singh Indraprastha University, Delhi. PSP Area, Plot No. 1, Sector-22, Rohini, Delhi-110086 SELF DECLARATION I, BHUWAN GUPTA, student of BBA, Maharaja Agrasen Institute Of Management Studies (MAIMS) Hereby declare that the project entitled “Services Offered By Wipro Ltd. Is the result of my own efforts in collecting and gathering information based on the above mentioned topic and guidance given by concerned authority ( faculty Mr. JATIN VAID) from time to time. BHUWAN GUPTA BBA 3rd Semester Roll NO. -9311 CERTIFICATE This is to certify that BHUWAN GUPTA, Roll No9311 /MAIMS/2009 is a bonafide student of this institute pursuing B. B. A full time Programme of three years duration, which is in affiliation with GGS Indraprastha University and has undertaken a minor project on “WIPRO TECHNOLOGIES” in the partial fulfillment of B.

B. A degree as required under the rules of the university. Mr. JATIN VAID ( Project Guide) ACKNOWLEDGEMENT This project work, which is my first step in the field of professionalism, has been successfully accomplished only because of timely support of my well wishers. I would like to pay my sincere regards and thanks to those, who directed me at every step in my project work. First of all, I would like to express my thanks to Dr. NK Kakkar (director, MAIMS) for giving me such a wonderful opportunity to widen the horizons of my knowledge.

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I extend my thanks to my project guide Mr. JATIN VAID for her scholarly guidance, constant supervision and encouragement. It is due to her personal interest and initiative that the project work is published in the present form. Last but not the least, I would also thank all the staff members of MAIMS, friends and parents who have directly or indirectly contributed in making this project a success. It is a tribute for there valuation. Despite all efforts, I have no doubt that error and obscurities remain that seen to afflict all writing projects and for which I am culpable.

BHUWAN GUPTA BBA 3rd Semester Wipro is headquartered in Bangalore and has 28 development centres across India, Europe and USA and also has 21 offices in USA, Canada, Finland, Taiwan, France and United Kingdom. Wipro has set a vision for itself to become a US$ 5 bn company in the next couple of years. It aims to be top 10 IT companies in the world’ top IT company in India, among top 10 most favored employers in the world and to be among the top 5 brands in India. Wipro is a global company with revenues of Rs 30922 mn for the year 2001.

The revenues for the company have been growing at an annual average rate of 23% and PAT at an annual average rate of 50%. It employs total of 14000 employees out of which 11500 employees are in IT business. Wipro follows Six Sigma quality systems and is also a SEI-CMM level 5 company with principal lines of businesses being information technology (IT) and consumer products. It also has other businesses of fluid power, lighting, medical equipment products and financial services. IT, which includes software services as well as hardware products, makes up the largest chunk of business for Wipro.

It accounts for 84% of total revenues of Wipro ltd. the Global IT services contributes 57% of total revenues whereas Indian IT services contribute 27% of total revenues. The IT business makes up 84% of the revenues of Wipro Limited and around 93% of its PBIDT. Wipro has a very good client base with over 50 Fortune 500 companies and over 100 leading Indian corporates. In software Wipro has emerged as the second largest player and is growing strongly and of toiletries has carved out a niche in the premium segment. Wipro also had an interest in the financial services industry through a subsidiary – Wipro Finance.

This has proved to be a drain on the company for the last three years and this year the company has divested a significant portion of this company and it is no longer a subsidiary of Wipro. Executive summary Wipro has a number of alliances with global leaders like Vignette, ATG (Art Technology Group), Open Market, iPlanet for e-business; with Aether systems, Agea corporation for m-commerce; with Neon, STC, Vitria, Mercator, Seagull for Enterprise Application Integration; with SAP for ERP; with Siebel, Clarify, Pivotal for Customer Relationship Management; with Computer Associates, Cisco, Nortel, Sun for Technology Infrastructure Services etc.

TABLE OF CONTENT PARTICULARS Page NO. • Self Declaration • Certificate • Acknowledgment • Executive summary • Chapter 1-Introduction 1. Overview of Wipro Ltd 1. 2 Research Objectives of the Study • Chapter 2- Company Profile 1. History of Wipro Ltd. 2. Executive Profile 3. Infrastructure 4. Vision Statement 5. Quality at Wipro 2. Chapter 3- Research Methodology 1. Meaning 2. Objectives 3. Significance 4. Research Methodology 5. Data Collection Resource 6. Limitations • Chapter 4- Services Offered by Wipro Ltd. 1.

IT Services 2. Product Design Services 3. Business Process Organization 4. Chapter 5- Finding and Analysis 1. Wipro’s Role 2. Wipro’s Initiatives 3. Wipro’s Rating 4. Dividend Track Record 5. Wipro’s Value • Chapter 6- Conclusion & Suggestions 1. Conclusion 2. Suggestion 6. Bibliography CHAPTER-1 INTRODUCTION [pic] overview Wipro Technologies is the global technology services division of Wipro Ltd. (NYSE:WIT). Wipro offers a full portfolio of services across industries, delivering measurable business benefits for their customers with six sigma consistency.

Who is WIPRO Ranked as 7th best software services company in the world by Business Week (Infotech 100, November 2002), Wipro serves over 300 global leaders including Boeing, Nationwide, Ericsson, Toshiba, Cisco, Seagate, Putnam Investments, United Technologies, Best Buy, Digital, Friends Provident, IBM, Microsoft, NCR, Thames Water, Transco and Sony. From the first day in dealing with Wipro, there’s been nothing but quality, character, highest integrity, highest quality work. As a joint venture, you wouldn’t find a better partner.

As a supplier, you wouldn’t find a higher quality partner. Some quick facts about Wipro: • India’s most valuable company (Business Today, 2001). • Listed at NYSE (WIT). Part of the TMT (Technology-Media-Telecom) Index of the New York Stock Exchange. • Over 20 years of IT Consulting, Systems Integration and Engineering Services experience. • 30 offices worldwide, 18,000 IT practitioners and domain consultants. • More than 300 customers across USA, Europe and Japan (50 of these are Fortune 500 companies) . USD 736Mn revenues (Year 2001-2002), Cumulative Annual Growth Rate (CAGR) of 45% over the last five years . • Quality leadership: Most mature Six Sigma program in the industry. World’s first PCMM, CMMi and CMM level 5 company. CHAPTER-2 COMPANY PROFILE [pic] HISTORY Founded in 1945, Wipro has diversified into Information Technology, Consumer Care and Lighting, Engineering and Healthcare. Wipro’s diversification into IT happened in 1980 and since then there has been no looking back. Wipro had revenues of USD 736Mn in March 2002. 1980: |Diversification into Information Technology | |1990: |Incorporation of Wipro-GE medical systems | |1992: |Going global with global IT services division | |1993: |Business innovation award for offshore development | |1995: |Wipro gets ISO 9001 quality certification, re-certified twice for mature processes | |1997: |Wipro gets SEI CMM level 3 certification, enterprise wide processes defined | |1998: |Wipro first software services company in the world to get SEI CMM level 5 |1999: |Wipro’s market capitalization is the highest in India | |2000: |Start of the Six Sigma initiative, defects prevention practices initiated at project level | |2001: |First Indian company to achieve the “TL9000 certification” for industry specific quality standards | |2001: |World’s first PCMM Level 5 company | |2001: |Ranked 87 among 100 best performing technology companies globally (BusinessWeek, June 2001) | |2002: |World’s first CMMi ver 1. 1 Level 5 company | |2002: |Ranked the 7th software services company in the world by BusinessWeek (Infotech 100, November 2002) | Milestones [pic]. Disaster recovery planning An estimated 94% of companies without a tested crisis plan go out of business after a severe loss of service. With increased dependency on IT Infrastructure to run business effectively and efficiently, organizations need to know how to protect the business if the IT Infrastructure fails. ‘Disaster-Recovery Plans’ articulate the means to protect organizations in case of such eventualities.

Wipro offers a comprehensive solution that helps organizations face any eventuality of this kind and ensures that organizations recover smoothly from the disaster in the shortest possible time The offering covers: Study of the existing IT Infrastructure set-up at various sites of the organization and of the existing disaster recovery practices. Identification of threats to the services, arising out of the faults in IT products and services of the organization. Conducting Risk Analysis and Business Impact Analysis (BIA) of various threats to the resources/functions and categorizing the risks based on the impact. Designing and recommending solutions to cover the resources from the threats (risks).

Implementation of the recommended solutions including hot sites, high availability solutions, networks and storage systems [pic] Executive Profile Azim Premji [pic] Azim H Premji The Chairman of Wipro Corporation An alumnus of Stanford University, USA, Mr. Azim H Premji joined Wipro in 1966 at the age of 21. Under his leadership, a Rs. 70 million company in hydrogenated cooking fats has grown to a $500 million diversified, integrated corporation in services, technology products and consumer products with leadership positions in the businesses it is in. A role model for young entrepreneurs across the world, Mr. Azim Premji has integrated the country’s entrepreneurial tradition with professional management, based on sound values and uncompromising integrity. Mr.

Azim Premji’s strength lies in bringing together and building charged teams of high potential, high performing people. His vision and pragmatism have helped Wipro Corporation become the 2nd most competitive and successful company in India as rated by Business Today, a leading business magazine in India. Wipro in terms of market capitalization is among the top 10 corporations in India. Mr. Premji very strongly believes that the most important contributors to Wipro’s success have been the articulations and faithful adherence to core values, a shared vision for the future, identification and development of Wipro leaders through clearly defined Wipro leaders’ qualities.

A hands-on business leader with standards of excellence in everything that the corporation does, Mr. Premji is almost fanatical about delivering value to customers and his willingness to sacrifice business and profits to hold on to “Our Promise”. Mr. Premji was the prime mover behind Wipro’s decision to achieve “Six Sigma” status. In his address to the top management of Wipro Corporation on May 2, 1997, he said, “The end objective of our ‘customer-in’ concept is that we want to build the voice of the customer in our products and services. This is opposite to the concept of ‘product-out’, which is the way the world has been operating for some time. In this journey of achieving the near defect-free products and services, Mr. Premji is very clear that as a world class organization, what Wipro needs to be concerned about is the process, not merely the results. Vivek Paul [pic] Vivek Paul is Vice Chairman of Wipro, Ltd. and the President of its Wipro Technologies Division, based in Mountain View, CA. Wipro Technologies is a global information technology, product development/maintenance, and business process solutions provider with over 18,000 employees and offices in 30 locations around the world. Wipro Technologies contributes more than 90% of the profitability of Wipro, Ltd. , a $7b market cap corporation.

Since assuming this role, revenues at Wipro Technologies have grown at over 45% a year and operating profits have grown at over 50% a year, compounded, catapulting it into the Business Week Global Infotech 100, and allowing a successful listing on the New York Stock Exchange. Mr. Paul brought a strong focus on values, building human capital and establishing leadership in quality processes. This focus transformed Wipro to become a leader in its field with the widest range of services, recognized quality leadership, and a transforming workforce that went from coding to complex program management to consulting and architecting. Leading analyst research firms Gartner and META rate Wipro as the leader in the offshore application outsourcing market and a high quality solution provider who has moved up the value chain.

Recently Butler Group , a research firm focused on the IT market, quoted in one of their reports that – “Wipro is well placed to compete with the largest players, having established an enviable reputation for the quality of its delivery and the value it brings to its business relationships”. Prior to this role, Mr. Paul was based in Milwaukee, WI, and ran GE’s Global CT (Computerized Tomography) Scanner business with nearly $1 billion in revenues, reporting directly to the current Chairman of GE. Mr. Paul drove productivity through developing a design and build capability in China for the economy range, drove design cooperation across development teams in France, Japan and the US to step up the pace of new product introductions, and launched breakthrough products through the pioneering application of Six Sigma techniques.

This success was noted by the business bestseller book, Six Sigma. Prior to this role, Mr. Paul was President and CEO of GE’s medical equipment joint venture with Wipro. Mr. Paul was part of the venture as a new start-up, to its becoming a global design and manufacturing base for ultrasound equipment, as well as a leader in the distribution and service of medical imaging equipment in the South Asian markets. His efforts in all three roles (Wipro, Wipro GE and GE) have been noted in the business media (Business Week, Economist, Forbes, Fortune, NYT, WSJ, etc. ) and have been used as case studies at leading business schools (Harvard, Wharton, Insead, etc. ).

A January 2003 segment in Business Week cited Wipro as “the live wire in Indian high tech”, and a February 2003 issue of Economist mentioned “Wipro aspires to be a global force in the IT industry”. Fast Company reported after visiting Wipro in its February 2003 issue “there are certain moments when you can see the future with such clarity that it nearly takes your breath away”. Prior to working at GE, Mr. Paul worked at Bain & Co. , Boston, a leading strategy consulting firm and at PepsiCo Inc. , Purchase, NY in their M&A area. Mr. Paul received an MBA from University of Massachusetts at Amherst. He received a Bachelor of Engineering degree from B. I. T. S. , Pilani, India in Electrical & Electronics Engineering, where he was also Captain of the Swim and Waterpolo teams. Mr.

Paul is a member of the Board of the California Chamber of Commerce, and Vice Chairman of its Technology Committee. He is a member of the B. I. T. S Senate, on the advisory board of Stanford University’s Radiology Department and a charter member of The Silicon Valley Indus Entrepreneurs Organization. [pic] [pic] WIPRO Infrastructure Wipro is geared for global delivery with offices and development centers that span the globe. ? Locations spanning the globe ? 27 offices worldwide ? Over 1,450,000+ sq. ft. of development facilities ? 30 development centers worldwide ? state-of-the-art communication facilities ? Giga speed cabling – guaranteed 10MBPS to desktop ? 30+ international links – data, voice and video Data, voice and video, ISDN back-up for full redundancy. Wipro campuses are designed to provide comfortable and productive work environments. In addition to cutting-edge facilities, they feature workspaces that enable creative thinking and encourage participatory and proactive value systems. Wipro’s commitment to the environment and safety consciousness is reflected in their ISO 14001 certification. Business continuity Wipro provide multi-site services to global customers and have the relevant experience, processes and methodologies for a successful transition. Robust business continuity plans are in place for data, systems and people [pic] WIPRO VISION IN 2008 Business Leadership

Among the top 10 Information Technology Services companies globally and # 1 Information Technology company in India. Customer Leadership The #1 choice of the customer through innovative solutions and Six Sigma processes. People Leadership Among the top 10 most preferred employers globally by creating an environment of empowerment, intellectual challenge and wealth sharing. Brand Leadership Wipro Brand to be among the top 5 most admired brands in India QUALITY AT WIPRO Quality consulting and software quality At Wipro, quality is like integrity – non-negotiable. Wipro pursue quality with a missionary zeal and have put in place robust processes to ensure that Wipro deliver quality with six-sigma consistency.

Veloci-Q, our holistic, enterprise wide quality approach integrates multiple quality processes like Six Sigma, SEI CMM, PCMM and CMMi to deliver measurable business benefits with enhanced productivity upto 35%, cost savings upto 35% and faster time-to-market upto 75%. Salient features of our quality program ? Most mature Six Sigma program in the industry-ensures that 91 % of our projects are completed schedule, much above the industry average of 55% ? Worlds first company to be awarded PCMM Level 5 and CMMI Level 5 ? World’s first SEI CMM ver 1. 1 Level 5 software services company ? Defect preventation-post release defect rates at less than 0. 2 per KLOC, amongst the lowest in the industry Cycle time reduction due to lower rework rate ? Cost of failure avoidance and high project visibility What it means for customers The assurance that quality will never be compromised be it product, process or service quality. That’s why Wipro is preferred partner for global leaders such as Thomas Cook, nPower, Home Depot, Seagate, Lucent, Nokia, Eastman Chemicals and 300 others CHAPTER-3 RESEARCH METHODOLOGY Meaning of Research Redman and Mory define research as a “systemized effort to gain new knowledge. ” Some people consider research as a movement, a movement from the known to the unknown. Research is an academic activity and as such the term should be used in a technical sense.

According to Clifford Woody, research comprises defining and redefining problems, formulating hypothesis or suggested solutions; collecting, organizing and evaluating data; making deductions and reaching conclusions; and at last carefully testing the conclusions to determine whether they fit the formulating hypothesis. Objectives of Research The purpose of research is to discover answers to questions through the application of scientific procedures. The main aim of research is to find out the truth which is hidden and which has not been discovered as yet. Though each research study has it’s own specific purpose but the research objectives can be listed into a number of broad categories, as following:- 1. To gain familiarity with a phenomenon or to achieve new insights into it. Studies with this object in view are termed as exploratory or formulative research studies. 2.

To portray accurately the characteristics of a particular individual, situation or a group. Studies with this object in view are known as descriptive research studies. 3. To determine the frequency with which something occurs or with which it is associated with something else. Studies with this object in view are known as diagnostic research studies. 4. To test a hypothesis of a casual relationship between variables. Such studies are known as hypothesis-testing research studies. Significance of Research “All process is born of inquiry. Doubt is often better than overconfidence, for it leads to inquiry and inquiry leads to invention. ” Is a famous Hudson Maxim in context of which the significance of research can well be understood.

Increased amounts of research make progress possible. Research inculcates scientific and inductive thinking and it promotes the development of logical habits of thinking and organization. The role of research in several fields of applied economics, whether related to business or to the economy as a whole, has greatly increased in modern times. The increasing complex nature of business and government has focused attention on the use of research in solving operational problems. Research, as an aid to economic policy, has gained added importance, both for government and business. Research Methodology Research methodology is a way to systematically solve the research problem.

It may be understood as a science of studying how research is done scientifically. In it we study the various steps that are generally adopted by a researcher in studying his research problem along with the logic behind them. It is necessary for the researcher to know not only the research methods or techniques but also the methodology. Data Collection Source Information was collected through both primary and secondary sources. Primary Data: In some cases the researchers may realize the need for collecting the first hand information. As in the case of everyday life, if we want to have first hand information or any happening or event, we either ask someone who knows about it or we observe it ourselves, we do the both.

Thus, the two method by which primary data can be collected is observation and questionnaire. Secondary Data: Any data, which have been gathered earlier for some other purpose, are secondary data in the hands of researcher. Those data collected first hand, either by the researcher or by someone else, especially for the purpose of the study is known as primary data. The data collected for this project has been taken from the secondary source. Sources of secondary data are :- • Internet • Magazines • Publications • Newspapers • Brouchers LIMITATIONS • The data is collected from secondary source due to lack of time for preparing the project. • The data is not 100% accurate. CHAPTER-4 SERVICES OFFERED BY WIPRO LTD. [pic]

IT services • Application Development & Maintenance • Architecture Consulting • Business-t0-employee(B2E) solution • Business intelligence &data warehousing • Business Process Management (BPM) • Content Management • Customer relationship management (CRM) • E-Business • Enterprise resource planning (ERP) • E-procurement & b2b Marketplaces • Enterprise security • Package selection and implementation • System integration • Supply chain management • Enterprise application integration • Technology infrastructure services IT Service offering by Wipro ? Application Development & Maintenance Designing and developing innovative solutions is Wipro’s forte.

With 15 years of experience in application development, Wipro creative ideas, proven frameworks and experienced professionals deliver ground-up, but state of the art software solutions that address customer needs. Wipro combines best-of-breed technologies with the still-valuable components of legacy systems to help its customers accomplish business goals. Wipro services in these areas are focussed on: Application development Migration and Customization Enterprise Application Integration Application maintenance Application development this includes Turnkey web based, client server and wireless application development and enhancements to legacy applications Migration and Customization. This includes: Version upgrade services, Database migration, Language migration, Reengineering, Functionality upgrades Porting Enterprise Application Integration

Enterprise Application Integration (EAI) creates a unified electronic business environment across the extended enterprise, integrating existing applications with business processes, even as it enables seamless interaction between customers, partners and suppliers. Wipro has developed powerful EAI systems that integrate business strategy with technology Application maintenance Wipro offers its clients, 24×7 application sustenance and enhancements. They have over 10 years of experience in remote maintenance of IBM mainframe and Client/Server applications. Our 5000-person year’s expertise covers a wide range of applications, which are remotely maintained through Offshore Development Centers in India. Architecture Consulting To deliver the expected returns to a business, IT initiatives need to be in synergy with an organizations strategic objectives. Wipro’s Enterprise Information Architecture services help clients assess different technology strategies so that organizations are able to align their technology initiatives with their business strategy. These services support an organizations IT initiative by providing strategic, architectural, operational and implementation planning. WeAVe Methodology Wipro with its proven experience has developed WeAVe, a unique methodology that helps enterprises to align their IT objectives with business goals.

Wipro’s Evolve / Architect / Validate (WeAVe) process model represents the typical base methodology used in the consulting engagements with clients. This is a proven methodology that brings in the best practices in the technology areas as well as optimizes the cost factors by its ability to offshore a lot of work in different phases The Wipro Solution [pic] ? Business-t0-employee(B2E) solution Wipro’s B2E Services help organizations establish an agile collaborative workforce to enhance productivity Competing in a global knowledge economy, organizations today are looking to deliver enabling services for agile workforce management. Wipro, help you do just that with Self-Service, Collaboration and Knowledge Management.

Many organizations across geographies have benefited from their B2E Services with reduced operating costs, streamlined processes and enhanced employee productivity. For instance, Wipro helped a large utilities organization in the UK with a backend independent B2E solution to streamline and web-enable their existing people processes to improve employee productivity. Backend Independent B2E solution to streamline existing processes The Customer One of the largest utilities organization in the UK, this organization, with about 14,000 strong work force worldwide, was looking to automate their people processes through employee and manager self-service.

They had not decided on whether to upgrade existing PeopleSoft implementation or move to SAP ERP The Challenge In the organization, some of the processes were performed manually while few others were automated through disparate systems in different departments. Understanding current business processes was difficult due to lack of documentation. The proposed solution had to support different operating systems existing. There was a total lack of ownership of data due to poor integration and different vendors supporting different applications Moreover, managing a cultural change in the way employees worked – some of the employees had been using existing system or manual processes for more than 15-20 years – was a challenge. The Solution

The IT and HR teams from the customer organization evaluated a number of best of breed solutions available in the market and finally selected i-Desk for e-Enabling their people processes over others because of some apparent advantages i-Desk would provide them. | |Organization could go for a phased deployment with i-Desk – based on open standards and proven state of the art technologies (J2EE, XML, | | |JMS, JCA) | | |I-Desk provided independence from the backend ERP – integration was achieved using asynchronous batch updates giving the organization the| | |flexibility to change backend ERP any time without affecting self-service applications. | | |Customized user interface enabled the organization to retain its corporate intranet look and feel and enforced corporate branding. | |i-Desk leveraged existing infrastructure such as Lotus based mailing system for notifications and LDAP for user authentication. | ? Business intelligence &data warehousing Wipro’s success stories in the area of Business Intelligence and Data Warehousing span a wide spectrum of solutions and organizations. Their team represents a pool of diverse technology skill sets including Data Acquisition, Data Quality, Data Modeling, Meta Data Repository, Data Management, Data Mining and OLAP. Wipro offer our customers the advantage of a rich portfolio of reusable frameworks, including e-business intelligence, CRM Data Warehouse, Enterprise BI Consulting, ERP Analytics Managed Services, Re-engineering

Supply Chain Intelligence , Teradata e-business intelligence cybermine Cybermine is a comprehensive framework that enables e-business intelligence for organizations. It provides powerful business insights and helps them build lasting relationships with customers. Cybermine offers a framework and methodology for · Data Cleaning and ETL Data Access, Analysis and Reporting Integration with external data and business databases Cybermine’s features include: e-customer Analytics: Organizations are provided with a precise, 360 degree view of online customers. Customers are profiled based on their demographics, browsing behavior, purchase history, etc.

This helps in the measurement of customer attrition rate, customer profitability, etc. e-marketing and e-sales: This feature allows organizations to develop focused marketing strategies to target customers effectively. Target marketing is enabled through analyses of market segmentation, cross-sell/up-sell opportunity identification, lead qualification, measurement of online campaign effectiveness, prediction of customer propensity to buy, shopping cart analysis for product/category management and measurement of sales organization performance. e-services: This feature aims at providing the answer to that vital question: How effective is my e-business?

This is effected through analyses of the effectiveness of online services, measurement of customer satisfaction levels, analysis of customer complaints, etc. e-personalization: This allows the definition of intelligent rules that are used to personalize content based on visitors’ browsing behavior. Site Management: This provides a set of analyses that provide insights into web site activity. This in turn helps improve web site effectiveness and manage future growth. CRM datawarehouse A customer centric data warehouse that provides a unified view of customer data is the backbone of any successful CRM application Their CRM Data Warehouse solution combines our expertise in CRM with extensive experience in Data Warehousing. Their analytical CRM Data Warehouse solution framework offers the following:

Integrated customer views across applications, channels, geographies Solution architecture including ODS and customer centric data warehouses to handle synchronous and asynchronous touch points Focus on Data Cleansing, Match & Merge and ETL to integrate customers Customer centric data model to capture and track customer product holding, product usage, contact history and events A well defined process model for design, development and implementation Phased iterative implementation methodology Some key applications supported by this framework are: Integrated view of the customer (irrespective of the different sources of information) Campaign Performance Analysis Customer Segmentation Analysis Customer Churn Prediction

Customer Loyalty Analysis Customer Profitability Analysis Cross-selling and Up-selling Enterprise BI Consulting The ability to make fast, reliable decisions based on accurate and usable information is essential to most business enterprises. Wipro’s Enterprise BI (Business Intelligence) Consulting provides integrated solutions that empower knowledge workers to access data from existing production databases and applications across the enterprise using the power of advanced data warehousing and decision support solutions and services. Building an effective BI solution involves a considerable amount of effort to ensure usability and value to the business enterprise.

At Wipro we understand this more than anyone else and make certain that our BI solutions are aligned with the business vision of the enterprise. We do this through the BI Consulting framework which provides a roadmap, wherein we Assess, Strategize and finally Architect solutions that minimize project time frames while addressing critical business needs. Wipro also offers re-engineering services of the BI architecture and optimization. Business Benefits: Hard savings via Data Mart consolidation and using a common EBI/EDW infrastructure. Improved business information access for decision making by providing streamlined information flow. Reduced Total Cost of Ownership (TCO), thereby increasing the Return on Investment (ROI).

Provides a platform for the Corporate Performance Management (CPM) initiatives like Balanced Scorecard and Integrated Analytics. Value Delivery from Wipro: Full-time, dedicated consultants and architects specializing in Enterprise BI Consulting & EBI/EDW Architecting. Vast experience in consulting, architecting, implementing and managing large BI/DW projects across industries. Comprehensive Framework for Consulting and Architecting • Re-Usable Artifacts (guidelines, templates, questionnaire) • Architecture Best Practices Seamless integration of Consulting & Integration Services Rich Experience in • End-to-end implementation of Enterprise Data Warehouse • Enterprise Data Modeling • Enterprise Metadata Management ERP Analytics

How do you maximize the ROI from your ERP system? The answer to this question might just lie outside your ERP system. The answer lies in a system that provides faster and consolidated view of enterprise-wide Information and packs in the ability to flexibly analyze it. Data Warehousing provides the answers with an application environment consisting of a dedicated database drawing on diverse data sources, designed to support advanced query and analysis capabilities. Wipro offer the ERP Data Warehouse solution to integrate strategic information from ERP, legacy systems, and external data sources into a robust decision support environment. Wipro Offerings

Process model for building and implementing the ERP data warehouse solution Customized solutions using leading data warehousing tools and ERP product suites like SAP Business Information Warehouse The Wipro Advantage Flexible, cost-efficient and surefire ERP analytical solution based on strong data warehousing and ERP fundamentals High performance, scalable and extensible solution through best-of-breed technologies and robust architecture Faster development through an established framework for implementation of ERP data warehouse projects Leveraging our technology relationships with leading players like SAP, Oracle, Informatica, Cognos, etc. Managed services BI&DW Managed Services from Wipro: The need for Managed Services In a short space of time, many organizations have realized the strategic usiness rewards of placing all or part of their IT function and Business Processes into the hands of a specialist Managed Services supplier. This allows them to concentrate on what they know best – their core business and how to maximize performance while minimizing costs. Managed Services has become central to the business strategy of many organizations and all too often defines how well a company can compete in the global market place. One of the key areas where many customers are looking for IT support is in the area of Data Warehousing & Business Intelligence. With our extensive experience in data warehousing applications and infrastructure management, we have leveraged on the skill sets acquired to offer clients DW&BI Managed Services.

Some of the highlights of these services are: Wipro provides safe, reliable solutions that suit, transform and add value through efficient use of technology to deliver tangible business benefits to its customers Service Level Agreement based contracts that share commercial risk as well as rewards Form partnerships that provide a logical way forward – working with customers towards a shared vision and objective Reduction of total cost of ownership. Flexible execution models – onsite, offsite, onsite/offsite-offshore Well-defined processes to manage transition and ongoing management Wipro’s delivery strength: 325 consultants in the DW&BI space.

Proven track record ( 50 + satisfied customers) combined with a global presence makes us a favored partner in providing BI&DW Managed Services Reduction in total cost of ownership by consistently improving productivity. Scalable solution to meet the future demand and capacity Strong relationships with hosting partners Vast expertise in remote management of IT infrastructure along with application development makes us a one stop shop for many a customer. Wipro’s large pool of talent helps in ensuring a quick ramp up for the customer. Domain specific DW&BI teams. Ready to use frameworks; this will help in bring down the cost, effort and timelines. Wipro has tied-up major BI/DW tool vendors; this helps in bring down the cost of the tools and getting good quality technical support. Solid Support Level Agreement (SLA’s) to provide quality service

Re-engineering Organizations are increasingly feeling the need to make their Business Intelligence applications “current”. This allows these applications to be used to analyze, manage, manipulate and effectively control how businesses disseminate and leverage information to competitive advantage. Wipro’s services for re-engineering of Data warehousing / Business Intelligence applications include: Study of existing Data Warehouses / Data Marts Gap Analysis Technology / Tools evaluation and recommendation Roadmap for re-architecture/ re-engineering services Architecture and implementation of the solution Their deliverables include the following:

Refining the Data Warehouse / Data Mart architecture and Data Model Introducing data from new source systems to existing Data Warehouses / Data Marts Building a systematic process for explicit capture and management of Metadata Integrating geographically spread data warehouses on the same or diverse platforms into an Enterprise Data Warehouse Integration of external vendor supplied data with the customer’s Data Warehouse / Data Mart Integration of various data (CRM, Web, ERP, Legacy data) into existing Data Warehouse / Data Mart Migration and implementation services Performance tuning and upgrades Supply chain intelligence Application of BI to various Supply Chain Management (SCM) functions and product life cycles on a strategic scale to optimize the results of these functions by means of enhancing the ability to produce cost effective products.

Leading ERP and SCM systems have been proven useful in automation of transaction related processes of the supply chain, however these systems have not provided the ability to adequately analyze the operational effectiveness across the supply chain. Current day supply chains are extremely complex environments whose operating state can affect company’s ability to operate effectively and profitably. It has become essential to closely examine and measure the effectiveness of supply chain processes in taking intelligent decisions. Supply Chain Intelligence (SCI) offers the mechanisms that facilitate this view. SCI requires the ability to analyze products, processes, components, and materials.

This demands a data integration infrastructure, which provides capability to extract, transform and load data acquired from multiple enterprise sources like : ERP source data SCM source data CRM source data Customer data Supplier data Product manufacturing / testing data Quality management data Shop floor manufacturing data sources Legacy system data sources Data from online industry trading exchanges Market places & auction Demographics and marketing data purchased from third party data suppliers. Wipro’s consulting framework for SCI includes conceptualizing, architecting and integrating solutions. The service spectrum includes Data Cleaning and ETL, Data Access, Analysis and Reporting, Integration with external data and business databases, Determination of Key performance indicators.

Apart from these service offerings Wipro also help customers in strategizing for real-time closed loop analytical information aiding business process optimization and intelligent decision-making. Teradata Teradata Solutions How do you trade off between scalability and performance issues as Data Warehouse size grows from Gigabytes to Terabytes? The answer lies in Wipro’s solution offering in Teradata Data Warehousing. It is a unique blend of Wipro’s expertise in Business Intelligence solutions and the power of the Teradata Database, which offers a high degree of parallelism, uses a standard access language for complex query performance and promises a simplified administration for all mission critical applications. Services

Wipro’s spectrum of Services in Teradata Data Warehousing is a testimony to their extensive expertise in architecture, design and implementation of Data Warehousing solutions, using the Teradata platform. These Include: Data Warehouse Planning Services Data Warehouse Design and Implementation Services Data Warehouse Usage, Support and Enhancement Services Tool evaluation & recommendation for Teradata Data Warehousing The Wipro Advantage: Road map for Data Warehousing implementation using Teradata Harnessing our technology relationships & alliances with leading vendors like Oracle, Informatica, Cognos, Microstrategy etc. Value for money solution offerings based on our extensive experience in Data Warehousing & Business Intelligence field Migration services from other Databases to Teradata A team of Teradata Certified Professionals Business Process Management (BPM) |Wipro’s Business Process Management Framework | |An organizations ability to adapt to fast changing business requirements and its ability to optimize turnaround times defines its | |competitiveness. Increasingly Global operations make business processes more complex and organization management more challenging. | |Traditional business practices need to keep pace and upgrade with newly evolving business models to meet time and logistic | |constraints such as reduced delivery times and higher customer service levels. |Business process automation holds the key to lowering the cost of doing business, enhancing productivity and to serving a widely | |distributed and fragmented customer base. Two basic features of a Business Process Automation system are that it increases control | |over the business flow and increases the accountability of the system. | |A Business Process Automation/ Workflow solution holds the key to sharing work and information seamlessly with partners, vendors, | |external customers and internal customers alike. Global Operations and synchronization across geographies can be made faster by | |consistent and well managed processes.

A comprehensive Business Process Automation and Management solution leverages the legacy | |systems, integrates with external applications and integrates with best of the breed products for that Industry. | |Wipro’s Flow-briX is a comprehensive Business Process Management and Analysis framework. Highly customizable and extendible, | |Flow-briX is a framework not just to enhance process efficiency in your organization but relate it to the larger goals of customer | |service, cost reduction and adaptability . Flow-briX being a framework can be employed to build customized solutions at the cost of | |buying one from the market. | ? Content Management

With the glut of information enterprises have, effective Content Management and the use of Portals have become very crucial in maintaining a uniform flow of relevant information. Keeping this in mind, Wipro has established a Competency Center to offer e-business Solutions for Enterprise Portals, Content Management, Document management, Workflow and Knowledge Management. Wipro has executed a number of projects and has partnerships with the portal and content mngt. Technology providers including Interwoven, Documentum, Vignette, Divine, FileNet, Plumtree, BroadVision, ATG Dynamo, BEA Weblogic, IBM Websphere suite, iPlanet Portal Server and BEA Weblogic. These alliances combine Wipro’s e-Business consulting and industry expertise with that of the partner’s.

With the business and technical experience gained, Wipro’s EP&CM group offers complete “end-to-end” portal consulting and CM services, including on-site business and technical needs assessment, development and integration services, and partial and total outsourcing of application implementation, maintenance and migration. ? Customer relationship management (CRM) Wipro’s CRM solutions help customers address a variety of CRM implementation issues in areas like customer retention, account management, campaign management or call center interactions, and devise strategies to increase revenue, productivity and customer satisfaction. These strategies are then brought to life by carefully choosing the right package solution, orchestrating a pinpoint execution, and providing post go-live support and end user training.

Wipro’s technology practices focused on solutions like SAP, Oracle, Siebel and Clarify enable them to provide best-of-breed application development services for rapid and precise CRM implementation. Combine this with Wipro’s experience in understanding industry verticals and customer care processes, and you have the ideal partner to deliver the elusive ROI on your CRM investments. ? e-Business Wipro e-Business: Connecting IT Investments with Business returns To better sense and respond to the needs of your customers, or threats from your competitors, you’ll need help from partners who understand your business processes, your industry, and the unique opportunities and challenges your business faces. The on demand environment requires simultaneous speed and power-on a limited budget.

Wipro’s e-Business solution suite have helped many fortune 1000 organizations realize their vision and at the same time optimize existing resources, reduce costs and maximize revenue. Discover how Lattice group subsidiary 186 k became the first telecom service provider in UK to deliver web enabled telecom services using Wipro’s comprehensive e-Business solution services. ENTERPRISE RESOURCE PLANNING(ERP) Wipro’s solutions in Enterprise Resource Planning (ERP) help you in automating the enterprise, and speeds up transactions across the organization. These solutions are typically integrated with Supply Chain, HR and Payroll systems, E-procurement, E-Commerce and CRM applications.

We combine an integrated solutions approach, experienced project teams, offshore delivery, and strong technology practices in solutions like SAP, Oracle, Peoplesoft and Baan. Wipro’s emphasis on best practices like ASAP for SAP R/3 Implementation and AIM for Oracle applications, business process expertise, and commitment to quality as testified by Wipro’s SEI-CMM Level 5 status, have made them first choice for leading organizations around the globe. ? E-PROCUREMENT & B2B MARKETPLACES Wipro’s E-procurement and E-marketplaces group focuses on providing e-procurement services and e-marketplace solutions that improve the efficiency of Indirect Goods Procurement or MRO Procurement.

It also enables Internet solutions for market makers to provide a common platform for buyers and sellers to reduce purchasing costs and share other value added offerings like payment services, logistics, and fulfillment. As a Certified Ariba Systems Integrator (CASI) partner of Ariba, Wipro helps their clients formulate and implement a strategy to achieve cost-savings for initiatives in this area. Wiprio provide them with a complete solution framework that perfectly relates to their individual pain areas. Also intrinsic in their approach in the precise roadmap that starts from customized prototype development at Wipro’s offshore CoE, followed by rigorous assessment of current environment, going right through to implementation and post implementation support. ? ENTERPRISE SECURITY

WiproWebsecure™, a leading application security provider, is an identity and permission infrastructure product that offers a whole range of application security features and helps organizations leverage a strong return on their technology investments. WiproWebsecure™ also enables organizations to protect their web applications, services and online transactions with customers, partners, vendors and employees. Reckoned as one of the most reliable, available and serviceable solution available today, WiproWebsecure™ has been the chosen solution of enterprises across the globe in a wide range of industries. PACKAGE SELECTION AND IMPLEMENTATION Choosing the Right Package suited to your need can be a tough nut to crack. Equally vexing is package implementation that can be expensive and time-consuming.

Wipro guides you through effective decision-making through package evaluation and selection and then implement it seamlessly to achieve desired benefits. Wipro offers package selection and software implementation services across all technology domains like E-Business, ERP, SCM, CRM, Enterprise Application Integration, Data Warehousing, and Web Security. ? SYSTEM INTEGRATION Its never been more challenging building solutions with myriad of technology choices supporting an ever-dynamic business environment The Breadth and Depth of our System Integration Capabilities enables us to leverage your IT investments, minimize your risk and deliver complete system integration services and solutions addressed to your unique business needs.

We combine complex technologies together with our proven processes to maximize compatibility, interoperability and enterprise wide information integration. System Integration portfolio offers: Architect, Integrate and Manage custom application and information infrastructures Integration of Software and Hardware components Network Integration Enterprise Application Integration Legacy to Web Migration ? SUPPLY CHAIN MANAGEMENT Wipro provides complete business consulting and technical integration services for supply chain management (SCM). Wipro’s years of experience in doing large-scale ERP implementations have contributed greatly to their efforts in this area.

Their Supply Chain solutions are focused on helping clients address key issues like Purchasing, Inbound Logistics, Operations, Warehouse Management, Outbound Logistics, and Demand Management. Our SCM technology practice provides expertise in solutions like i2, SAP and Oracle backed by experienced technical and functional consultants as well as certified product experts. ? ENTERPRISE APPLICATION INTEGRATION Delivering the right product, at the right time, at the right place Achieving seamless integration is not all that easy as it appears, as it involves integration of internal, home grown applications, legacy systems with the external business processes and systems.

Wipro’s expertise in the EAI space includes specialization on middleware products like MQSeries, Seebeyond, webMethods, WebSphere, Tibco, Vitria and Mercator. Wipro has also developed an optimized EAI Project methodology and product evaluation framework based on work experience with large Fortune 500 companies across industry domains and geographies. Wipro is one of the first IT consulting organizations to recognize and develop the expertise required to implement integration solutions using EAI technology. This has helped Wipro implement business critical EAI solutions for a number of customers, develop methodology, standards and templates to speed up project implementations.

Wipro’s service offerings in EAI provides the following clear cut benefits to any business: | |Reduces systems/IT total cost of ownership | | |Maximizes investments in existing systems | | |Implements business change in underlying information technology systems | | |Provides global enterprise visibility of information and business processes | | |Extends supply chain visibility | ? TECHNOLOGY INFRASTRUCTURE SERVICES With IT infrastructure becoming the backbone of most businesses, IT infrastructure availability has become a mission-critical need for any global enterprises. With two decades of experience in providing IT Infrastructure solutions and operations support to large enterprises, Wipro is a pioneer in the Multi-site service delivery model with its Offshore Support Centers to provide a base for enterprises to incorporate Follow the Sun remote management strategies for IT operation. Product design services • Hardware Design • System Software Development • Testing, Verification and Validation • Support Services

PRODUCT DESIGN SERVICES OF WIPRO As product manufacturers and platform vendors across the world, strive to make better products with shorter development cycles and reduced total cost of ownership, Wipro Technologies partner with them to provide comprehensive solutions in product lifecycle management and product realization. In an arena where outsourcing is still in its nascent stages, Wipro is one of the largest product development outsourcing companies in the world and have partnered with over 100 technology customers in the last twelve years. Their Product Design Services portfolio includes solutions across the spectrum. wipro’s service offering are

HARDWARE DESIGN ? ASIC design ? SoC design ? FPGA based design ASIC Design At Wipro’s VLSI Design Center, execution of projects encompassing architecture, design, implementation, verification, integration, physical design, silicon validation and support for product engineering of ASIC and SoC Designs is done. Wipro’s extensive portfolio of design wins includes designs up to 0. 13 u geometries, operating at up to 1 GHz, design sizes in multi-million gates and having pin-counts in excess of 1200 pins on a variety of packages. Wipro is a “pure-play design house” and have targeted designs to a range of process technologies and libraries.

Likewise, Wipro’s tools expertise spans the leading EDA tool families of Cadence, Mentor Graphics, Synopsys and others. Wipro’s design capability includes: Architecture and Design Architecture definition, Modeling and Analysis HW-SW Co-design Design Methodology & Flow Design Methodology Consulting Tools Flow Setup SoC Co-design Platform SoC Rapid Prototyping Platform IP Qualification Functional Verification Planning, Setup and Execution HDL / C / HVL, Single or mixed mode Automated testbench creation and test execution Assertion based verification HW Prototyping Board design Design Implementation RTL coding in Verilog/ VHDL DFT Logic Insertion and Optimization Chip Virtual Prototyping Hierarchical or flat Physical design Physical Synthesis / Optimization

Signal Integrity Issue Prevention, Analysis and Repair Physical Verification Static Timing Analysis Logic Equivalence Checking ATPG/ test vector generation Silicon Validation Interface to Foundary, Test and Package Houses Diagnostics and firmware Validation Board design Product Engineering Support SOC Design SYSTEM-ON-CHIP Time-to-market pressures and the need for integrating more functions in silicon is fueling the SoC market’s growth. At Wipro, people leverage on an extensive intellectual property (IP) portfolio, systems knowledge and experience with technologies like ARM to target specific vertical markets with System-on-Chip solutions that meet a superset of application needs.

They have translated a decade of VLSI design experience into a proven design methodology for complex SoCs. Wipro’s SoC Center can jump-start System-on-chip designs with its product-ready SoC Architecture Platform (SoC-RAPToR™) that provides early-to-market, high performance design capabilities with the best chances of first-time silicon success. Wipro is an ARM-approved third party design center under the ARM ATAP™ Technology Access Program. Wipro’s portfolio of services: Comprehensive SoC design and implementation Re engineering and retargeting services SoC Peripheral block designs Core technology licensing Embedded Software (OS Port, Boot Code, Drivers, Firmware, Application Software)

A platform based solution such as SoC – RAPToR consolidates two key requirements of market readiness and design flexibility. By using a predefined platform, the design team starts from a previously synthesized and verified set of functions. Reduces overall design time, thus gaining time-to-market advantage. A design that can be customized to meet application specific needs by adding or removing any of the validated components or by adding 3rd party blocks. User configurability and design flexibility to provide product ready reference architectures for digital audio players, handheld devices digital cameras and other consumer applications. FPGA Wipro offers FPGA Designs along with our Board Design.

Our VLSI team has good expertise in designing Multi-Million gate FPGAs to test the complete logic functionality in a system environment much before the manufacturing phase With increasing Complexity of IC designs, the need for thorough design verification to ensure first time silicon success is inevitable. In order to ensure Logic functionality in a System environment, Wipro’s VLSI team offers the following Proven Expertise in complex FPGA Designs Extending upto 1. 5MN ASIC gates (XCV4000 device) DDR SDRAM interface operating at 160 MHz implemented in Virtex FPGA Use of Verilog / VHDL for Design Entry Physical Synthesis based flow for high frequency designs Experience in working on various leading FPGA vendors

Experience in Xilinx, Altera, Actel Devices Experience in Virtex, Apex Series of Devices XPERTS Partnership with Xilinx Defined and proven FPGA design methodology & Guidelines – EagleWision Established guideline for FPGA selection Proven methodology for timing closure Proven techniques for area optimization and fitment Established Guideline for ASIC to FPGA Conversion Wipro’s Verification Environment Creation Tool – WAVe Reusable RTL cores and verification components Other Services offered are:- Board Design ASIC Design Turnkey System Design Firmware and Software Development ? SYSTEM SOFTWARE DEVELOPMENT • Operating Systems • Device Driver Development OPERATING SYSTEMS

Wipro has over a decade of expertise in developing solutions and services around various operating systems such as: Unix Windows Mac RTOS Proprietary OS of our customers Wipro has a strong focus on Linux Wipro’s offerings include Porting OS Adapter firmware Device drivers – disk, terminal, network, printer Protocol stacks – TCP/IP, X25, ATM, FR, OSI Network Management – Cybermanage, HP-OV Middleware – Database Engine, DCE, X-windows, WIN Verification test suites Performance tuning 64 bit migration Clustering and fault tolerant computing DEVICE DRIVER DEVELOPMENT Wipro has expertise in developing device drivers for various devices for several clients.

They have developed over 200 Drivers on multiple platforms such as Host based – UNIX, Linux, Windows Embedded – VxWorks, pSOS, Linux, WinCE Multiple Architectures : WDM, NDIS, Kernel mode, HBA, GLD, ILD Performance tuning through multithreading They have developed drivers for Interfaces & Devices like 1394 (OHCI Compliant), USB, DVB Driver for printers, scanners and MFP Storage: Intelligent PCI SCSI, FC, RAID Networking: Fast Ethernet, FDDI, Gigabit, Token Ring, IR, ATM, Link aggregation They have executed a diverse range of projects for leading peripheral vendors like EPSON, Toshiba, SHARP and Canon. ? TESTING, VERIFICATION AND VALIDATION |Interoperability testing | | |Verification & Validation | ? Systems Integration Interoperability testing Wipro’s Interoperability and testing business unit focuses on helping customers take defect free, feature-rich new products to market in as short a time as possible. Wipro’s Global Verification Centers act as secure, virtual extensions of client environments — offering significant time and cost advantages. Wipro also offer onsite verification services where skilled teams Compliment client resources Wipro’s verification and validation services cover: | |Functional and parametric testing | | | | |Regression testing | | | | |Feature and Product testing | | | | |Simulated load performance testing | | | | |Compatibility testing | | | | |Customer acceptance testing | | | | |Test management | | | | | | | | | | | |

The following is a snapshot of projects Wipro have executed in this area: | | |Establishment of a verification lab for a North American Telecom major for ongoing verification of their Optical network products | | | | |Establishment of a GSM test lab for a global wireless equipment designer for Network elements testing including, Regression Testing,| | | | |Test Automation and Network Simulation | | | | |Design and development of diagnostic software for an ATM concentrator product for the world leader in Datacom | | | | |End-to-end verification responsibilities on an ongoing basis for the software releases of a public carrier switch for a North | | | | |American Telecom equipment vendor | | | | |Verification services for the world leader in Desktop applications | | SYSTEM INTEGRATION

Its never been more challenging building solutions with myriad of technology choices supporting an ever-dynamic business environment The Breadth and Depth of our Systems Integration Capabilities enables Wipro to leverage customer’s IT investments, minimize their risk and deliver complete systems integration services and


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