strategic process of dell Essay

Social Media The first useful Internet service for the masses was email. Then, came the graphical web in the form of websites. Over the last few years, the Internet has expanded with powerful applications such as blogs, instant messaging, e-commerce, peer to peer voice communication, video, online news, podcasting, multiplayer gaming, photo sharing, online maps, and such other terms that have entered into the vocabulary of internet as these services became popular with the users.

Modern technology called for people to be engaged through online in various ways and adopt multiple responsibilities and roles. People are no longer limited to a specific role, such as a blogger. Instead, those who are at the forefront of adopting social media have multiple accounts across blog-sites and video sharing platforms. Today, there is high involvement with micro-blogging, video uploading, photo uploading, and many other interactions with digital media. An IDC research predicts that internet users in Malaysia will reach 20. million by 2012. Moreover, the top rated uses of internet are towards the social networks and there are various social network used by the society nowadays such as Facebook, Friendster, Myspace, Twitter nd Tagged. The above fgure shows that there are 72. 57% of internet users in Malaysia using social media networks. Based on Alexa and Google Ad Planner, as on the 1 March 2010, Facebook has become the number one social networking site in Malaysia with over 5. 1 million facebook users in Malaysia and over 6. 2 million unique visitors per month.

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While Friendster once dominated the social networking in Malaysia, Facebook has overtaken Friendster. People are too addicted with Facebook because they have the instinct to stay connected with friends and make new acquaintances. In fact, some people report they rarely use email or IM tools anymore in their online social communications anymore, relying almost entirely on Facebook for email, chat, image and video sharing. Besides, Facebook gives them a single alternative to all these applications, with one login and interface to manage their online social interaction needs.

Accordin to statistic by Nextup by Asia;there are 340 million tweets every day and Twitter has a total of more than 22 million daily unique visitors,55% of Twitter users access the platform via their mobile. As we know all are sually manage to use it but the question is the most users are among young youths from our observation, The reasons teenagers are such avid users of social media that the fact is, it’s an opportunity to be social. And by now I have has probably heard those youths are now the majority of social media users on sites like stated earlier.

This level of engagement indicates that there’s more to the story and emotional than just simple enjoyment of social interaction. The figure above shows that Facebook is the first highest ranking medium that used in the world after the google maps. Social Media have created a new generation obsessed with themselves, who have short attention spans and a childlike desire for constant feedback on their lives. Social Media is a social networking and micro now there are millions that have signed up to it.

Even it has attracted tremendous attention from the society, but there is much uncertainty about Facebook’s purpose. Is Social Media a communication tool or simply a tools that is use to expressed youth’s emotions? Like findings in the previous studies of a researchers in May 5-10, 2012, Austin, Texas, US, they collected 185 Facebook users’ gocentric social network data and analyzed the words of positive emotion and negative emotion in their status updates.

Preliminary results reveal that emotion sharing is associated with one’s social network size and density, and this association is moderated by the motivation for relationship management. Therefore, as a continuation of those previous studies, it is the most appropriate then for this study to be carried out, in youths’ emotions attempting to identify the relevance of Social Media as a communication tools towards


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